That’s the other Michael Jackson, the longtime Los Angeles Talk radio host who’s star on the Hollywood Walk of Fame drew the attention of quite a few fans of pop-star Michael Jackson following the entertainer’s untimely death yesterday. Apparently many fans of the “King of Pop” mistakenly gathered at the wrong star because the singer’s Hollywood marker had been temporarily covered by scaffolding and a red carpet in preparation for a film premiere. On his website, the legendary SoCal Talk radio host says he would “willingly loan” his star to Jackson, “if it would bring him back.” Calling Jackson “a real star” who was in a league with “Sinatra, Presley and the Beatles,” the Hall of Fame talk host says MJ once asked him where he’d gotten his name. “I explained, unnecessarily, that I had it first,” writes Jackson. More HERE.

That’s a question posed by Edison Media Research president Larry Rosin that should be of great interest to News/Talk/Sports radio stations, most of which are currently on the AM band. Citing reception problems for some of his favorite stations within his home market of New York City, Rosin suggests that maybe it’s time for a plan to “sunset” the AM band. “Let’s pick a time period, perhaps five years, for a date when AM radio will cease,” says Rosin. “During those five years, any AM brands worth their salt would likely make the transfer to the FM band, replacing duplicative FM music stations, and allowing people to actually listen to that great programming.” Rosin also thinks such a plan would be good for revenues in an industry where there’s “too much inventory chasing too few ad dollars.” Read more about Rosin’s controversial suggestion HERE.

Meanwhile, a new analysis of the most recent Arbitron RADAR study by Paragon Media Strategies points out that on-air radio — long touted as a reach, or Cume medium, is showing significant slippage in weekly Cume ratings levels. Paragon’s Larry Johnson notes that Cume ratings have slipped from 95.3% in Fall 1998 to 92% in the latest RADAR study. “We shouldn’t be complacent about weekly Cume ratings levels slipping,” he says. “Of particular concern is that the next generation of radio listeners may be significantly abandoning the medium.” While upper demos, including those most likely to use Talk radio, have not dropped as significantly as have younger demos, Johnson warns, “We need to keep an eye on Cume slippage, least the medium of radio become irrelevant to a large percentage of younger audience.” Read more HERE.

Kudos to Premiere Radio Networks host and FOX News Channel personality Glenn Beck as his latest book, Glenn Beck’s Common Sense: The Case Against An Out-Of-Control Government, tops USA Today’s bestseller list … CRN Digital Talk Radio, which was the last radio home of the late Ed McMahon (who died earlier this week), will offer encore editions of the broadcast legend’s final radio programs today at 4pm (PT) and tomorrow at 7pm (PT) on CRN-1. More details at www.crntalk.com … TRN syndicated Watchdog On Wall Street Chris Markowski guest host’s Monday’s edition of Daily Buzz, the weekday CW network morning show … The Phoenix New Times reports that KPHX/Phoenix will flip from adult standards and return to liberal Talk on July 6th, with a lineup including Dial-Global syndicated talkers Stephanie Miller, Thom Hartmann, Ed Schultz and Bill Press, Premiere Radio Networks syndicated Randi Rhodes, local host Dr. Mike Newcombe and independently syndicated Mike Malloy.

Nielsen Online reports that MSNBC.com has topped a number of its rivals, including Yahoo! News, CNN Digital Network and FOXNews.com in attracting the most unique visitors among current news and global events Web sites in the past year. Marketwatch.com reports today that the online news site has been helped by both the rise in ratings at its cable television news sister MSNBC and substantial increases in video traffic for the period measured, June 2008 through May 2009. In the past twelve months MSNBC.com reportedly averaged more than 112 million video streams per month. More details HERE.