NTS MediaOnline Weekly
March 15, 2012

Miller Takes Five

Steal This Idea

ABC News Digital Sets Records

Miller Takes Five — It was 2007 when Dennis Miller decided to bring his unique take and comic chops to the world of Talk radio. Five years later, Miller says he finally feels comfortable referring to himself as a Talk radio host and still wants it to be “the job that takes me to the barn.” With the ink barely dry on his newly extended deal with Dial Global, Miller took time out for a special one-on-one conversation with NTS MediaOnline Weekly that begins on page one.

Steal This Idea — KABC/Los Angeles morning host Doug McIntyre is spearheading a bracket-style promotion that takes ‘March Madness’ to the streets of Southern California. It’s a community-minded promotion that just might be worth “borrowing” for your show or station. Find out more on page two.

ABC News Digital Sets Records — Since teaming with Yahoo! last October, traffic on ABC News Digital platforms is up triple digits. Learn more about the successful partnership in “Emerging Talk Media” on page two.

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WOWO Makes The Move To FM
March 15, 2012

Just after we hit the send button on our daily edition of NTS MediaOnline Today we learned that heritage AM WOWO/Ft. Wayne will add an FM simulcast on what is now Classic Rocker 92.3 The Fort (WFWI). The new FM address will debut in April and be a full time simulcast of WOWO 1190′s News/Talk programming. Federated Media COO Mark Deprez calls the move a “natural enhancement for the WOWO brand” and believes adding an FM platform will “re-introduce WOWO to listeners that have migrated over the years to FM, and also open WOWO’s brand to a new and younger audience.” WOWO-AM has served Ft. Wayne, greater northeast Indiana and numerous points east since 1925.

Tom Becka Joins New Fargo FM Talker
March 15, 2012

Fargo-Moorhead radio will mark a milestone on Monday (3/19) when the market’s first FM Talk station debuts at midnight (CT). Branded as 101.9 Talk FM, the new station is owned by Jim Ingstad and will feature former KFAB/Omaha host Tom Becka in morning drive. Becka has also signed on to be PD for the new station. He’ll be followed by FOX News Radio’s syndicated Brian Kilmeade, with Premiere Networks syndicated Rush Limbaugh and Sean Hannity rounding out middays and early afternoon. KSFO/San Francisco mid-morning host and former Congressman J.D. Hayworth adds a second daily show to his plate, hosting an exclusive live show for 101.9 Talk FM at 5pm daily, He’ll be followed by Genesis Communications Networks’ Twin Cities-based syndicated host Jason Lewis and Talk Radio Network national talker Michael Savage. The new FM talker will air on what is now Classic Rock 102, with Ingstad reporting that all employees of that station are being retained in the format flip.

Parikhal: “Rush Is The Canary In A Coal Mine”
March 15, 2012

Not surprisingly, longtime media observer, futurist and Joint Communications CEO John Parikhal offers an alternate take on events surrounding the Rush Limbaugh/Sandra Fluke controversy. Parikhal (pictured) believes that the real story is that America’s mood is changing for the first time in over a decade. “For the past 15 years, Americans have been in ‘attack’ mode,” Parikhal told NTS MediaOnline Today. “Against Bush, Obama, big business, welfare, abortion, religion – you name it, they attacked it. Finally, people are realizing that attack has gained them nothing — not jobs, security, safety, or anything else. Today, people are getting sick of attack. It’s like a guest who over-stayed at the party. So people are looking for answers.” Citing changing demographics, an America that’s becoming more brown, and the growing ranks of women in higher education, Parikhal says Limbaugh is the proverbial canary in a coal mine. “He’s out of touch with ‘brown’ America and with women. He attacks the very things that aging Boomers are relying on. Marshall McLuhan used to say that people laugh when they think things are under control. And, that’s why there’s a pile-on now that Rush is under attack. He doesn’t have answers that work. Things are not under control. So he’s fair game. When he ‘attacks contraception’ in a country where 38% of babies last year were born to single moms (much higher among Blacks and Hispanics), he sends a message that he’s out of touch. The way he chose to frame his attack was the straw that broke the camel’s back. It’s not more complicated than that.” We’ll have more reader feedback on this topic in tomorrow’s edition of NTS MediaOnline Today. Your comments are always welcome HERE.

Talk Media News Notes
March 15, 2012

GBTV head honcho and Premiere Networks syndicated Talk radio host Glenn Beck is the subject of a Wall Street Journal feature, in which Christopher Stewart reports that Beck’s digital online television venture — launched barely six months ago  –  is on track to post some $40 million in revenues this year through advertiser and subscriber support. Beck (pictured) also told Stewart that he wouldn’t rule out a return to cable, but only as a supplier, not an employee. “I am a content provider,” he said. “I’ll provide content to anybody.” Read the full feature HERE … A post to Paragon Media Strategies blog this week offers an easy-to-follow primer to help managers and programmers get a quick snapshot of your station’s performance using Arbitron ratings analysis software. Paragon’s Larry Johnson lays out the details HERE .

Mark Levin Sells Out
March 15, 2012

The Talk radio host and bestselling author’s recent speaking appearance at Southern California’s Reagan Library sold-out barely 20 minutes after the event was announced. The Ventura County Star reports that more than 2,000 fans turned out to hear Levin (right) speak, and to get autographed copies of the Cumulus Media Networks syndicated host’s latest New York Times bestseller, Ameritopia. Reagan Library Foundation Executive Director John Heubusch told reporter Michele Willer-Allred that the crowd turn-out for Levin was one of the largest ever for a guest speaker at the venue.

BFA To Honor Buckley / Gig Alert In Tampa Bay
March 15, 2012

The Broadcasters Foundation of America will honor the late Rick Buckley, former President/CEO of Buckley Broadcasting, with this year’s Lowry Mays Excellence in Broadcasting Award. Buckley (pictured) will be saluted posthumously during a BFA breakfast event on April 18th, as part of the NAB Show in Las VegasBONUS THURSDAY GIG ALERT: In the wake of the sudden departure of morning host Dan Sileo earlier this week, WDAE (The Sports Animal)/Tampa has “a very rare opening to hang out at the beach year round and host our next great show,” says PD Steve Versnick. 3-5 years of experience covering local sports is a must, but previous on-air hosting experience is not required. Versnick says a “healthy Rolodex and digital sound editing skills are also a plus.” Rush your resume and MP3 audio to Steve HERE.