Veteran Sports/Talk radio programmer Jason Barrett, whose career has included major market stints in San Francisco, Philadelphia and St. Louis, pens an in-depth post in which he tackles what he calls a “difficult subject” for Sports radio programmers and management to discuss — diversity. “While it may be complex and make the hairs on our necks stand up, it’s a conversation that shouldn’t be ignored when it comes to Sports radio,” writes Barrett (left), who these days heads his own Barrett Sports Media consultancy. “We’re all adults and it’s 2015 not 1865. Anyone who works in this format should understand that we benefit more by reaching the entire audience, not just select demographics. You can’t do that by only providing one side of the conversation.” Jason also calls on a diverse roster of Sports radio personalities to weigh-in with their thoughts on the timely topic in his post. Read it HERE.
That was the title of a free webinar offered yesterday (11/18) by Westwood One. Hosted by the company’s Chief Marketing Officer Pierre Bouvard, a roster of special guests presented the industry with “new insights about the podcast consumer and advertiser sentiment about podcasts.” Among some of the highlights from the presentation:
• Consumers are engaged with podcast advertising, with 65% of podcast listeners telling a 2015 Ipsos poll they recalled an ad after listening to a show one day earlier.
• In the next six months, nearly 1 out of 10 agencies and marketers said they “definitely would advertise” in podcasting in the next six months. Meanwhile, 50% of both agencies and marketers said they “might advertise” in podcasting in the next 6 months.
A quote of particular interest we noted from the session came from Buzzfeed Director of Audio, Jenna Weiss-Berman, who offered this take on the potentially big opportunity for podcasters in the future: “Cars. That’s the real opportunity here,” she said. “If someone can figure out how to make podcasts more easily accessible in the car, if the technology improves there and there’s some way I can just press play on my podcast app, or if it’s somehow built into cars, I think you’ll see [podcast listening] numbers rise pretty dramatically.”
Nobody will ever fault Las Vegas-based syndicated talker Dr. Daliah Wachs for giving her all to the numerous causes and charities she believes in. And she also ain’t too bad at creatively garnering a little extra media publicity for her various fundraising efforts. Which explains a lot about the photo she sent us today (left), in which the ‘Doc’ is …. uhhhh, well … “taking a little personal time” to remind folks that a reported 2.4 billion people around the world have no access to safe, public restrooms. “Not only are they exposed to unsanitary conditions, but also many women and children are vulnerable to assault when they’re trying to use makeshift, unsecured stalls. We’re raising awareness by posting pics [on Social Media] of us on the toilet and reminding people how blessed we are to have safe sanitation.” If you’re not comfortable posting a photo of yourself ‘on the throne,’ the host of The Dr. Daliah Show is urging her Talk radio colleagues to mark World Toilet Day (11/19) with a donation HERE.
AM 750/102.9 FM The Game (KXTG/Portland) and Sports/Talk host John Canzano (right) have agreed to a contract extension that will keep Canzano’s noon-3pm (PT) weekday show, The Bald Faced Truth, on Alpha Media’s hometown Sports/Talker for the foreseeable future. Canzano’s show is the longest running program on the Rose City Sports radio outlet … Envision Networks debuts Resumen Deportivo con Rafa El Alcalde, daily Spanish-language vignettes featuring the latest sports news, scores, highlights and commentary on everything happening in the world of sports. The 60-second reports are delivered three times daily, Monday through Friday.
Nationally syndicated talker Dave Ramsey (center) broadcast a recent edition of his daily radio show live from the EntreLeadership Master Series event held at Ramsey Solutions’ hometown headquarters in Nashville. Dave’s special broadcast focused on leadership and business questions taken from callers, e-mails and from the live audience in attendance at the event.
In what can certainly be called a “happy ending” to a rather rough year for Salem Radio Network host Michael Medved, the syndicated talker and the Salem Media Group-owned network have reached agreement on a contract extension, in a deal that will keep Medved (right) on SRN through the end of 2018. “Michael has overcome great odds this year, and extending his deal with us is a great reward for his heart, persistence and hard work,” said SRN Senior VP Phil Boyce. “Michael has logged 18 consistently successful years with Salem and this deal means we’ll continue to provide stations across the country with one of the most entertaining, provocative and popular shows on the air.” Medved, who missed several weeks of hosting his daily 3-6pm (ET) show earlier this year to undergo treatment for cancer, also commented on his new deal saying, “I feel unbounded enthusiasm and gratitude at the prospect of three more years to connect with the most wonderful and engaged audience in Talk radio. Especially after my recovery from throat cancer, the ability to speak to people about the issues that matter most is a gift that I cherish and never take for granted. I know that the prayers and good wishes of literally hundreds of thousands of listeners have helped make possible my super-energized return. We’ll be sharing exciting and significant times in the months ahead.”
Congratulations are in order for the whole crew at WCCO/Minneapolis, where Program Director Bob Shomper checks-in to alert NTS MediaOnline Today about the midwest’s ‘Good Neighbor’ station’s latest fundraising efforts to help people in need in and around the Twin Cities. WCCO teamed up with Union Gospel Mission Twin Cities yesterday (11/17) for their annual Radiothon and the result was a brand new fundraising record! During the CBS Radio News/Talker’s all-day event, held at Minnesota’s world famous Mall of America, WCCO helped the Mission raise more than $315,800. That’s $40,000 more than the previous Radiothon record set last year. And even though the Radiothon is over, those who’d like to contribute to WCCO’s fundraising effort can still donate online HERE.
Longtime Buckley Radio President/CEO Joe Bilotta (left) launches JMB Solutions, LLC, a new venture which the seasoned broadcaster said is designed to “assist the various constituencies in the media business in areas that would leverage my experience and reputation and benefit such businesses.” Learn more via Joe’s LinkedIn page HERE … Cumulus Media/Chicago will soon be moving to new Windy City facilities, according to Chicago media writer Robert Feder. News/Talker WLS-AM and its three FM sister stations will relocate to Chicago’s NBC Tower, home to local NBC television affiliate WMAQ-TV. The move is expected to be completed by mid-2016 … Longtime iHeartMedia/New York Creative Services Director Dave Foxx has announced he plans to exit that position next month after a nearly three decade run … AM 970 WFLA/Tampa AM Tampa Bay co-host Corey Dylan makes a move down the hall to takeover mornings at sister Hot AC WMTX, effective next Monday (11/23).
SiriusXM will offer a special eight-part satellite radio series focused on the history behind several of the most storied rivalries in the history of college football. Gridiron Grudges: College Football’s Fiercest Rivalries will debut on Monday (11/23) and will be available to subscribers throughout the Thanksgiving holiday week. Rivalries that will be explored include Ohio State vs. Michigan (a series that dates back to 1897), Auburn vs. Alabama (a rivalry which began in 1893) and Oklahoma vs. Oklahoma State (a gridiron battle first waged in 1904). The special series will play nationwide on the satcaster’s SiriusXM College Sports Nation channel … Sun Broadcast Group’s syndicated Marilu Henner Show adds new affiliate 1490 KMET/Banning, CA. Henner now airs from 9am-noon (PT) on the SoCal Talk station …. Stephan Multimedia nationally syndicated talker Doug Stephan (pictured) is gearing up for his annual holiday gift to Talk radio, offering stations in markets where his daily Good Day morning show doesn’t already air, the opportunity to try the show with no contract or long-term commitment during the holiday season. “We welcome any station that wants to deliver live programming through the holidays to try the show for free,” says Doug. “We’ll be working live on Thanksgiving, Christmas Eve and Christmas Day, and on both New Year’s Eve and New Year’s Day.”
That’s Premiere Networks’ Senior Director of Affiliate Marketing Kurt Kretzschmar (left) grabbing a Facebook-worthy photo souvenir with recently signed FOX Sports Radio and FOX Sports1 host Colin Cowherd during an appearance in Phoenix this week. Cowherd was in town to promote his new radio and TV shows and host a local book-signing for his recently released book, Raw.