Premiere Networks will provide exclusive domestic and international distribution for the content management platform Aiir. For over 10 years, Aiir has provided stations around the world with the tools to manage and create websites, mobile applications, social networking and direct marketing all in one place … SiriusXM’s P.O.T.U.S. channel will transform into ‘Convention Radio’ during the upcoming Republican National Convention in Cleveland. SiriusXM will take subscribers live to the convention floor for full coverage beginning Monday, July 18th … National Defense Week, the weekly WMAL/Washington-based talk show focused on national defense, national security, and military issues hosted by Francis Rose, is now also available as a podcast via iTunes and Stitcher … Pandora adds distribution of This American Life to its roster of available programming. The streaming service also distributes the popular Serial podcast. National Radio Hall of Fame broadcaster Ira Glass is Executive Producer for both programs.
CBS Sports Radio and Westwood One launch an exclusive new weekly podcast featuring CBS Sports Radio personality Doug Gottlieb (right). A new Doug In feature will be available every Friday on iTunes and Play.It … The America Out Loud News Portal expands into the world of podcasting with a roster of six new shows as their initial launch. New shows and hosts include The Misdiagnosed Life with host Health Coach Beverly Butler; Police Radio with host Lieutenant Randy Sutton; The Enlightened Entrepreneurs with hosts Angye Foxx and Malcolm Out Loud; Emotions R Us with host DrBev; The Messages with host Vassula Ryden; and This is Real Life Radio with Host Malcolm Out Loud. Talk radio veteran Gabe Hobbs will consult the network and provide talent resources for hosts … Longtime pet talk expert Warren Eckstein is launching a new podcast via PodcastOne. The Pet Insider will update weekly every Tuesday.
AudioBoom taps Thomas Mancusi to fill the newly created position of Vice President/Sales and Development and lead the launch of the company’s premium ad sales unit. In his new gig Mancusi (right) — who has held previous digital sales and executive positions with PodcastOne and CBS Radio’s Play.It — will “develop personalized campaigns that maximize the listener engagement opportunities from the biggest podcasts and radio brands in the AudioBoom network.”… The nationally syndicated Mr. Food Test Kitchen television show partners with 40-year radio and TV broadcaster Brian Freeman to cook-up a new weekly podcast for the popular program. Freeman invites you to check out the just-launched one-hour What’s Cooking In The Mr. Food Test Kitchen audio podcast — presented in four “radio-formatted” segments — HERE.
That’s the title Forbes bestows on Courtside Entertainment and Podcast One founder and CEO Norm Pattiz, in a feature appearing in the May issue of the magazine. Noting the many photos with Hollywood heavyweights dotting his office walls (like the one at left with former NBA champion and current PodcastOne star Shaquille O’Neal), Forbes staff writer Zack O’Malley Greenburg writes, “Hanging with the front row celebs isn’t just a perk for Pattiz; it’s the business model of Courtside Entertainment, the Beverly Hills-based parent of his latest venture, PodcastOne. Just as he did with radio syndicator Westwood One [Patttiz founded the now Cumulus Media-owned network], Pattiz believes he can turn his podcasting outfit into a national juggernaut and revolutionize an industry whose commercial clout still lags its cultural footprint by a stunning margin.” Get a sneak peak at the full feature — which hits newsstands nationwide next week — HERE.
With full acknowledgement to that classic E.F. Hutton ad of years ago, most of us who who have been around the News and Talk radio biz for more than a cup of coffee know that when veteran radio news exec Jim Farley (left) speaks, people (wisely) listen. To that end, former Saga Communications exec Steve Goldstein (right) — now Founder/CEO of his own new media venture, Amplifi Media — recounts a conversation he had with the former WTOP/Washington VP/News following a presentation Goldstein did about podcasting at the recently held Talk Show Boot Camp (hosted by Don Anthony and Gabe Hobbs). In his company blog Goldstein writes, “After the presentation I did with Westwood One CMO Pierre Bouvard, Jim came up to me and said he’d walked into the room a non-believer about radio’s prospects with podcasting, and left convinced that radio was missing a golden opportunity to further expose its content.” Farley, who now consults a number of stations (including WTOP) as CEO of News Doctor, Inc., told Goldstein that listeners “probably miss 90% of the content” produced by all-news stations like WTOP and others.”But with podcasting WTOP and all radio stations have a method to expose their content to a larger audience.” Read Steve’s full post HERE.
Author, voiceover artist, audio producer and cancer survivor, Robin Marshall (left) announces a collaboration with Flatlands Avenue Productions to market and promote Marshall’s Sugar Mom Podcast. Flatlands principals and industry veterans Debra Grobman and Rita Rich praised their new association with Marshall’s provocative podcast, in which she encourages women to step out of their comfort zone and be all they can be. “Women, as a team, should feel comfortable that resiliency will allow them to bounce back from life’s setbacks,” says Marshall, who also serves as Production Manager for Sound Solutions, a division of Cumulus Media, where she overseas commercial production for Cumulus’s 525 radio stations. “With The Sugar Mom Podcast, women will now have a support system to help them through.” You can download the podcast at iTunes and at the Sugar Mom website.
Broadcast radio has long dominated in-car listening, something News/Talk stations in particular have always tended to benefit from. But the dashboard of cars could quickly become something radio will be able to rely on less in the digital audio future, unless the industry takes aggressive steps now. In his latest blog post, media guru and researcher Mark Ramsey suggests what he believes the radio industry needs to do today if it wants to “matter” on the rapidly changing automobile dashboard. In his post, Ramsey cites a new ad from automaker KIA which focuses solely on the convenience of using the car’s entertainment system. The spot highlights how confusing most car audio systems are and says the answer to your problem is AppleCarPlay, so that using your car’s entertainment system is as easy as using your iPhone. “Naturally, this should serve as another signpost that consumers want all the power and simplicity in their pockets on their dashboards, no matter what happens on the radio,” says Ramsey. “If radio wants to matter in the cars of the future then it must matter in the smartphones of the present.”
(Editor’s Note: Fresh topics like this one and others will be part of the discussion at Mark Ramsey’s upcoming 2016 Hivio, event, taking place June 2nd and 3rd in Los Angeles. Get details on the agenda and registration details for ‘The Audio Future Festival‘ HERE.
Conservative news site Breitbart News has launched two new podcasts via PodcastOne. Did She Say That with Sonnie Johnson debuted yesterday (3/23), featuring Johnson’s combination of conservative politics with a dash of hip-hop and guests from that genre. Tomorrow (3/25), The Milo Yiannopoulos Podcast launches, with a weekly discussion on technology, media, video games, politics and internet culture, hosted by Breitbart technology editor Milo Yiannopoulos. Both shows will be available weekly at PodcastOne.com, as well as via the PodcastOne app, iTunes and Breitbart.com. “This is another example of identifying our audience and going after them with brands that make sense,” said PodcastOne Chairman/CEO Norm Pattiz. “It’s great to have Breitbart, Sonnie and Milo at PodcastOne.”
Nielsen is launching Nielsen Digital Audio Ratings, billed in a release from the company as, “The new solution to measure over-the-air radio listening, across mobile apps and web players, regardless of ad model and device — smartphones, tablets and computers.” Initially, the new ratings will report listening to digital streams of AM/FM radio stations and e-radio stations only in the 48 markets measured by Nielsen’s PPM. Measurement for custom-curated and on-demand audio — including podcasts — is currently in development. “With the way people consume content in a continual state of change, it’s critical to capture all of the platforms where people are listening to audio, whether on the radio, computers or smartphones,” said Brad Kelly, Managing Director, Nielsen Audio. “To achieve Total Audience for audio, we must provide a comprehensive view of listening behavior across all platforms and what better way to start than with radio. Nielsen Digital Audio Ratings allows broadcasters, advertisers and marketers to better understand the dynamics of a station’s over-the-air and online audiences.” Beginning with Nielsen’s April 2016 survey data (released in mid-May) clients will need to license the new Nielsen Digital Audio Ratings to access data related to their own media properties and the data of other subscribers.
Comedian Jo Koy (left) is jumping into the podcast game with The Koy Pond, a new weekly show available via PodcastOne. Regular guests will include Vine superstar King Bach, comedian Anjelah Johnson, and The Black Eyed Peas … PodcastOne also beefs up its roster of Barstool Sports programs, with the addition of The Caleb Pressley Podcast, featuring the former UNC football player and American Idol Season 2 contestant, as he covers a wide range of topics each week. Both Koy’s and Pressley’s new podcasts debut today, and will be updated weekly, every Tuesday.